Business Reporting through Video
Everything we know should become more efficient, business reporting is no exception. In South Africa, we have already seen the JSE change their rules for reporting listed businesses, to a more digital focus approach.
Video content and graphic animation are extremely powerful and efficient ways to deliver information, motivate capital expenditure, report to shareholders and executives or simply share a story.
The investor profile is changing and companies are employing professional storytellers to deliver a message that is easily interpreted by a wider audience.
With video content, visual graphics and clear voice-overs financials and business strategy are far easier to understand for many investors than a financial spreadsheet.
Reporting through video interviews, drone perspectives, time-lapse footage, graphic elements and editing techniques brings concise content to the viewer eliminating the need for costly time-consuming travel for boards and executives.
Building a bridge overnight, implementing a new strategy or selling an asset are all exceptional opportunities to employ a professional visual storyteller to capture and compile a piece that you can use in all your marketing, social media and advertising. Anything worth doing is worth capturing and sharing.